Are you trying to get more Twitter followers? Stop talking about yourself.
A viral-marketing scientist named Dam Zarrella concluded that those who use social language ("we", "you") have more followers than those who self-reference ("I").
In addition, he advices about "scientifically proven ways to get re-tweeted".
Here is one of the nine advices: choose your URL shortener carefully. Bit.ly, ow.ly, is.gd are much likelier to get retweeted than older, longer services, such as TinyURL. See the graphic above.